How to Make a Sales Deck: The 10-Slide Structure
The sales deck is built around the customer, not the product. The fit slide is the one that makes it a sales deck.
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The sales deck is built around the customer, not the product. The fit slide is the one that makes it a sales deck.
Read articleA webinar is teaching with a deadline. The deck keeps the audience oriented, and the last five minutes carry the offer.
Read articleA one-pager is the pitch compressed to a single page. The constraint forces the founder to choose what matters.
Read articleInvestors read updates for the truth: the numbers, the problems, and the asks. The deck is a short, honest report.
Read articleA company intro deck is the broad overview. It's not a pitch and not a sales deck; it's the document that says what the company is.
Read articleCutting a deck is editing, not deleting. The argument has to stay; the repetition has to go.
Read articleProfessional slides don't look special. They look consistent. The polish is the grid, the repeated type, and the whitespace.
Read articlePresentation fonts are read at distance and projected. A clean sans at a large size is the default; the fancy font is the exception.
Read articleThe title slide is the first thing the room sees. It should set the topic, not delay the talk.
Read articleA ten-minute talk is not a short version of a thirty-minute talk. It's one idea with a hard clock.
Read articleThe audience is listening, not reading. A slide with a paragraph is a document the founder recites.
Read articleThe comparison slide either proves the honest position or gets caught. The layout decides which.
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