Solid vs Gradient Backgrounds for Social Graphics: Which to Use
The background serves the text, not the other way around.
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Color
How to Choose Brand Colors for Social Media Graphics
A social graphic needs a small color system: one primary, one accent, and a neutral. A five-color palette on a card always looks like a template.
Read articleColor Contrast for Social Graphics: Ratios That Stay Readable
Low contrast is the most common reason a graphic looks "soft."
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