Quick answer: The Pinterest standard pin size for 2026 is 1000 × 1500 pixels, a 2:3 portrait ratio. That's the ratio the feed was built around, and it's the size that fills the screen on mobile.

Pinterest size table

Placement Size (px) Ratio Notes
Standard pin 1000 × 1500 2:3 Recommended
Square pin 1000 × 1000 1:1 Supported, but underfills the feed
Tall pin 1000 × 2100 1:2.1 The maximum ratio; taller gets cut
Idea pin 1080 × 1920 9:16 Vertical video / multi-page format
Profile picture 165 × 165 1:1 Circular
Board cover 222 × 150 1.47:1 Thumbnail strip

The standard pin dimensions are consistent across the 2026 guides (Influencer Marketing Hub, Remove.sh, The Business Toolkit).

Why Pinterest is portrait-first

Pinterest is a column-based feed. Users scroll through vertical stacks of images, and each image is a candidate to be saved. A 2:3 pin fills the column; a landscape image becomes a short, narrow band that's easy to scroll past.

That's the opposite of X, which is 16:9. A launch asset that works on X and a launch asset that works on Pinterest are genuinely different compositions, not resizes.

The 2:3 limit

Pinterest recommends a 2:3 ratio and caps taller pins at roughly 1:2.1. Anything beyond that gets truncated in the feed with a "tap to expand" that almost nobody taps. Don't build 1:3 infographic pins expecting the full image in the feed; the extension is hidden.

How to build a launch pin

For a product launch on Pinterest:

  • 1000 × 1500 canvas.
  • A vertical headline near the top third, where the feed shows it.
  • The product image or screenshot below, framed.
  • A one-line description in the image, plus a strong keyword-heavy pin description in the caption.
  • A logo near the bottom, small.

Pinterest is also a search engine, so the pin description and title matter more than on other platforms. Name the problem the product solves, in the words a searcher would type.

What pins are good for

Pinterest is a longer-lived channel than X or Instagram. A pin can drive clicks for months. The content that saves well is reference material: checklists, guides, comparison tables, "how to" visuals. A launch announcement by itself is weaker; repackage the launch as a useful guide with the product as the tool.

Frequently asked questions

Can I use 1080 × 1920 for Pinterest? That's the Idea pin ratio, not the standard pin. For a static image, use 1000 × 1500.

What is the best Pinterest pin size for a product? 1000 × 1500 at 2:3. Show the product in context with a clear headline.

Why are my landscape pins getting no clicks? They're thin strips in a portrait feed. Recompose the same content to 2:3.

Does Pinterest read Open Graph images? It does, but a portrait pin you upload separately performs much better than the landscape OG card.

What file should I upload? PNG or JPG, up to 20 MB for most account types.

If you only have time for one portrait asset in the whole launch kit, make it the 1000 × 1500 Pinterest pin. All other sizes are in the 2026 social image sizes table.