The Pitch Deck Market Slide: TAM, SAM, SOM and What Works
The market slide is the most easily inflated slide in the deck. The investor doesn't care about the big number; they care about the first segment.
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Start creating freeThe market slide is the most easily inflated slide in the deck. The investor doesn't care about the big number; they care about the first segment.
Read articleThe problem slide decides whether the investor cares about the rest of the deck. If the problem is invented, the solution is irrelevant.
Read articleThe team slide is not a list of jobs. It's the argument that the founder's history connects to this specific problem.
Read articleTraction is the slide the investor actually trusts. The rest is the argument; this is the evidence.
Read articleThe solution slide is the product's job in one sentence. The visual proves the sentence is real.
Read articleThe business model slide answers a simple question: how does a customer turn into revenue, and how much of it is kept?
Read articleMost pitch decks fail for the same reasons, and they're all checkable before the meeting. Here's the list to run against.
Read articleA deck that runs 25 slides at the first pitch is usually hiding the story. The deck is short because the meeting is short.
Read articleThe pitch deck is a fixed set of questions the investor asks. The slides are the answers, in the order the questions come up.
Read articleBluesky leaves most of the canvas uncropped, but the timeline preview and the lightbox are different shapes.
Read articleA feed of ten identical frames is a feed of nine skipped posts.
Read articleCrop a square design into a story and the subject is cut.
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